Leading Your Business Through Digital Transformation
CONNECT WITH USWe are in the digital age.
You know it. We know it.
Your customers know it.
While businesses plan to improve their online customer experience, there are few out there who are completely capable of executing effective digital strategies to do so.
At The Atwell Group, if there is one thing that we are known for, it’s that we mould ourselves to be the perfect teammate to small businesses who are growing both in profit and in operations.
Companies already know that they have a great product or service and they’ve taken the time to optimize their operations and their team. But in many cases, they are held back or bottlenecked by their inability to deliver on the technical front or keep up with rising digital trends.
With an extremely customer-centric approach, The Atwell Group team assesses specific requirements and challenges that are driving the need for technical solutions across your organization in order to help you build a strategy and roadmap to implement these solutions.
When you work with us, your services, ideas, and values will be enhanced and more consistent across all of your platforms. In essence, everything that you care about providing for your customers will be delivered efficiently.
Gain a Competitive Advantage
With Your Digital Implementation Strategy
People 
Process Technology Content
People-Centric Design
Our process starts with the customer. By establishing a customer-centric culture and working towards uncovering the customer’s values, we can begin to personalize the way buyers engage with your brand not only before, but after their initial purchase. With this knowledge, we work with you to build a clearer picture of your business’ objectives, strategies, and operations.
Lean Prototyping Process
This process is all about turning proposed solutions into effective digital business models. Once we define who the customer is, we can begin to analyze the customer lifecycle and develop a map of the customer journey. This allows us to understand how different buyer personas engage with your brand during every step of their experience and ultimately uncover areas of opportunity in order to elevate these experiences. We are essentially adapting all our efforts so that we can provide customers with exactly what they need at the exact moment that they want it.
Agile Product Delivery
An effective business strategy must be built to adapt to changing conditions. This phase consists of ongoing experimentation, feedback, and a constant reassessment and adaptation of products, techniques, and plans. Now we can ensure that we are always delivering the right product/service to the right market in the quickest way possible.
Content Delivery
Managing the way your business creates and disseminates information is critical in ensuring that your digital transformation is a successful one. When we create engaging customer-facing content that is accurate, easily discoverable, and personalized, we are optimizing your digital presence and heightening the experience of the customer.
Start Your Digital Transformation Initiative Today
Start Your Digital Transformation Initiative Today
Our Keys to A Successful Digital Transformation
Every digital transformation you make in your business is a journey. Everything your business creates, sells, or provides tells the story of who you are and what value you provide. For many businesses, attracting new customers and turning them into repeat customers is essential to their success, and a strategic roadmap for all technology that will drive your business operations is critical for outlining exactly how to achieve that goal. We work with businesses to build strategic roadmaps across all organizational business units and lead the execution and delivery of strategic objectives.
From organizational business process mapping to automating operations, the way your organization’s data and IT infrastructure are managed can greatly influence the success of your operations. We inventory and map your current business processes at a macro to micro level and assess all technology that drives these processes. This is the foundational step to leverage automation where possible with the implementation of transformative technologies including but not limited to mobile, cloud, social networking, IOT, AI, cyber security, and their use cases in various fields. A process centric focus allows the business to remain system agnostic while navigating these new technology platforms.
Managing the transition to a predominantly digital landscape can present many challenges for small businesses. We help manage these challenges, ensuring alignment amongst leadership teams with a heavy focus on change & resource management. We also build metrics to track the progress of digital transformations including customer & employee satisfaction, process efficiency, resources, revenue growth and profitability. From design thinking to prototyping to leveraging agile methodologies our project management team gets it done, delivering the finished product on time and on budget.
Be Customer Driven
The Customer Journey
Journey mapping is like telling a story. It’s the story of your customer. A good journey – or story – contains all the valuable details of the customer experience. It explores the emotions, the thought process and the conclusion of the customer’s sequence of events. This narrative is our chance to step into the customer’s shoes and understand exactly how their experience in meeting you, interacting with you, and doing business with you went. This is how we empathize with your customers. This method will help us map and visualize the start-to-finish of the customer journey so we pinpoint exactly where your online strengths and weaknesses lie.
Service Blueprinting
While journey mapping focuses on exposing the customer’s journey, service blueprinting focuses on exposing the internal operations of your business. This allows you to zero in on how your organization operates the way it does and how it can be optimized to make the customer journey a more effective one. Journey mapping and service blueprinting both allow for visual representations of data and they go hand-in-hand to create the best possible experience for the customer.
Digital transformation begins and ends with the customer .
Our Strategic Partners
Case Study
HERC’S Nutrition
Designing Innovative Strategies in a D2C and B2B Landscape
The Challenge
Unify a Varied Group of Independent Store Owners to Maximise Growth for All
We’ve Proudly Worked With
Success Stories
Tessa Bernier
Director of Operations
SAANA Yoga
Elana Faniel
Attorney
Greenway Law Firm
Aline Avanessy
Lawyer
Avagio Law
“The Atwell Group was able to help us create a vision for our site which they then executed to perfection in an extremely short amount of time. They were always available to answer our questions and provide guidance. I have already recommended The Atwell Group to friends and other business owners because they are amazing and their work speaks for itself!”
Kim Hensarling
Director
Windham Brannon
“The Atwell Group has worked with our IT department with the implementation of viDesktop on our servers, designing the self apply portal, training, development and support on best practices and use of the platform. They knew the system backwards and forward and was always able to help with my needs. “
Brooke Ashley
Director
MedInfo Response
Get In Touch With The Atwell Group
The Atwell Group team assess specific requirements and challenges that are driving the need for technical solutions across your organization in order to help you build a strategy and roadmap to implement these solutions.
©2023 The Atwell Group. All Rights Reserved.
Strategic Consulting Services
Our Office
20 Minowan Miikan Lane
Suite 618
Toronto, ON M6J 1M3 Canada
Mon – Fri: 9am – 5pm
Sat – Sun: Closed
At The Atwell Group, our team of strategic consultants work with your business leaders to assess specific requirements and challenges that are driving the need for technical solutions across your organization.
Strategic Consulting Services
Our Office
20 Minowan Miikan Lane
Suite 618
Toronto, ON M6J 1M3 Canada
Mon – Fri: 9am – 5pm
Sat – Sun: Closed
©2023 The Atwell Group. All Rights Reserved.